Author: Kishore Biyani
Dipayan Baishya/
Publisher: Rupa
Year: 2007
Language: English
Pages: 268
ISBN/UPC (if available): 8129111373
Description
Blue-blooded entrepreneurs could not stand his cheek, conventional managers were baffled by his business logic, and his own colleagues were aghast at his recklessness. A maverick of the industry, Kishore Biyani followed his nose, cashed in on the latent opportunities of the booming Indian consumer market, and transformed the retailing business in India with the 'bania-company' that even hardcore punters at Dalal Street had been afraid to touch!
One of the most versatile entrepreneurs, Kishore Biyani has played many roles - a trader, a failed film maker, a dance festival organizer and an innovative retailer - on his way from being an iconoclast to being a leader in the pre-defined game of bulls and bears.
"It Happened in India" tracks the story of this irreverent entrepreneur, who wrote his very own success story based on the firm belief in exploring the Indian way of business, an uncanny insight into the mind of Indian consumer and a simple philosophy - Rewrite Rules, Retain Values
Contents
Acknowledgements
Foreword
Made in India
Built from Scratch
Defying the Odds
The New, New Thing
For God, Country & Big Bazaar
Bollywood Calling
Business @ the Speed of thought
The Pantaloon Way
The Business of Life
Who Says Elephants Can’t Dance?
Epilogue