Author: A E Chakravarty
ISBN/UPC (if available): 81.291.06663
Three thousand years ago, on the battlefield of Kurukshetra, Lord Krishna propounded the seed-truth of effective management in lilting verse, allegory and cold hardheaded pragmatism. Macro and micro organizational principles as effective today as then, were encapsulated in the Bhagwadgita. This book is an attempt tointerpret some of the many splendoured glories of the Geeta. The context is realistic management of modern enterprise.